Moms do not wish to visit the zoo, the children's museum, the science museum, the amusement park or the ballpark with the little wrecking crew on Mother's Day. Moms do not desire to eat breakfast, brunch, lunch or dinner out with the whole cranky, hyper, picky gang on this day honoring her.
These are the things moms do on a regular basis; this is mom's life. This is NOT mom's idea of being treated, pampered or relieved of duty.
Offering mom free admission to such places and a free meal with the family is not a brilliant idea; in fact, for this mom it's not even the tiniest bit enticing.
So, listen up. Lean in close, I'm going to let you in on secret. Are you ready?
Moms want to sleep in late (in a quiet house); moms want to go to her favorite coffee house and settle in with a book and a latte (alone); moms want to go out to brunch with their moms or best mom buddies and then come home and take a nap (in a quiet house); moms want to sip champagne while getting mani/pedis ; moms want to sit and do nothing for once (in a quiet house); moms want to stroll around the lake or go shopping for groceries or clothes or shoes (alone).
Keep listening; I'm going to give you some brilliant marketing advice; simple, brilliant marketing advice.... give dad free admission to take the kids to the zoo, the museum, the amusement park, the ballpark, etc; give dad a free meal when he dines with the kiddos (mom's fine; she's sipping a mimosa).
This is a gift to mom; let dad take the kids on an adventure and leave mom to relish the silence in a quiet house or enjoy a day out with her girlfriends or her mom.
Go ahead give it try. I think I'm right; at least I know that's what this mama would like for Mother's Day!
Happy Mother's Day to all the Mommies out there who get it done every single day; day in and day out with minimal complaining and only a few glasses of wine. Over and out...